Strategic Fashion Marketing Presentation

Our first assignment of third year was a presentation on a current strategic issue within the fashion industry. We were divided into groups of 5 and given 6 weeks to research and create a 20-minute presentation to be presented back to our year group.

My group focused on the idea of Corporate Social Responsibility within the fashion, and the impact fashion has on the planet and the people who work within the industry – from the cotton farmers to the garment factory workers. We also presented the affect social responsibility had on consumer opinions and our ideas about how brands could adapt to these changes.

I was awarded a first for this assignment.

Part of my role within the group was to design our presentation slides, some examples of which can be seen below.

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